We Put Science First

Our team unites experts in the social sciences, medicine, computer science, and neuroscience who study human behavior creating the greatest interdisciplinary effort in history to solve the problem of enduring behavior change.

Katy Milkman

Katherine Milkman

Director of BCFG Savings and Health

Katherine Milkman is the Evan C. Thompson Endowed Term Chair for Excellence in Teaching and a professor at The Wharton School of the University of Pennsylvania. She holds a secondary appointment at Penn’s Perelman School of Medicine.

Her research relies heavily on big data to document the systematic ways people deviate from making optimal choices. Her work has paid particular attention to what produces self-control failures (e.g., under-saving for retirement, exercising too little, eating too much junk food) and how to improve decisions.

Katherine has received numerous awards for her research including an early career award from the Federation of Associations in Behavioral & Brain Sciences. When under 30, she was named one of the world’s top 40 business school professors under 40 by Poets and Quants.

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Angela Duckworth

Director of BCFG Education

Angela Duckworth is the Christopher H. Browne Distinguished Professor of Psychology at the University of Pennsylvania. She is also the founder and CEO of the Character Lab, a nonprofit whose mission is to advance the science and practice of character development.

Angela studies grit and self-control, two attributes that are distinct from IQ and yet powerfully predict success and well-being.

A 2013 MacArthur Fellow, Angela has advised the White House, the World Bank, NBA and NFL teams, and Fortune 500 CEOs. Currently, she serves as a Faculty Director for Wharton People Analytics, an initiative that helps organizations adopt the latest insights from social science research.

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Dena Gromet

Executive Director of BCFG

Dena Gromet received her Ph.D. in Psychology from Princeton University, and has over a decade of experience in conducting research on the drivers of attitudes and behaviors across multiple domains. Dena was previously the Research Director for the Wharton People Analytics Initiative, and a Postdoctoral Fellow with the Wharton Risk Management and Decision Processes Center and with the MacArthur Foundation Law and Neuroscience Project.

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Shlomo Benartzi

BCFG Distinguished Senior Fellow & Team Scientist

Shlomo Benartzi is a behavioral economist interested in combining the insights of psychology and economics to solve big societal problems. He works on creating digital nudges that leverage technology to achieve massive scale and help millions make better financial decisions. He received a Ph.D. from Cornell University’s Johnson Graduate School of Management and is currently a professor and co-founder of the Behavioral Decision-Making Group at UCLA Anderson School of Management.

Along with Nobel Laureate Richard Thaler, Shlomo pioneered the Save More Tomorrow™ (SMarT) program, a behavioral prescription designed to nudge employees to increase their savings rates gradually over time. The program has been incorporated into the Pension Protection Act of 2006, enabling approximately 15 million Americans to boost their retirement savings.

Shlomo is currently a senior academic advisor for the VOYA Behavioral Finance Institute for Innovation, a board member of Acorns, and a senior advisor for Blast, Personal Capital and Wisdom Tree.

SAVINGS AND HEALTH TEAM

jskay

Joseph Kay

Research Project Manager
Yeji Park

Yeji Park

Research Coordinator
caitlin

Caitlin Satterfield

Business Administrator
Saxena_001

Ankur Saxena

Senior Application Engineer

Saurin Shah

Director of Software Development

TEAM SCIENTISTS

modupe

Modupe Akinola

Area of Focus: Cross-Domain
Columbia University
Sanford C. Bernstein & Co. Associate Professor of Leadership and Ethics

Allcott.Hunt

Hunt Allcott

Area of Focus: Cross-Domain
New York University
Associate Professor of Economics
Principal Researcher, Microsoft Research

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Dan Ariely

Area of Focus: Cross-Domain
Duke University
James B. Duke Professor of Psychology and Behavioral Economics

asch

David Asch

Area of Focus: Health
University of Pennsylvania
John Morgan Professor of Medicine; Medical Ethics; Health Policy; Health Care Management; and Operations, Information and Decisions
Member of the National Academy of Sciences

bazerman

Max Bazerman

Area of Focus: Cross-Domain
Harvard University
Jesse Isidor Straus Professor of Business Administration
Co-Director of the Center for Public Leadership at the Harvard Kennedy School

beshears

John Beshears

Area of Focus: Savings
Harvard University
Terrie F. and Bradley M. Bloom Associate Professor of Business Administration

alison wood brooks

Alison Wood Brooks

Area of Focus: Cross-Domain
Harvard University
Associate Professor of Negotiation, Organizations, and Markets and Hellman Faculty Fellow

Camerer

Colin Camerer

Area of Focus: Savings
California Institute of Technology
Robert Kirby Professor of Behavioral Finance and Economics
MacArthur Genius Award Winner

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Ben Castleman

Area of Focus: Education
University of Virginia
Associate Professor of Education and Public Policy
Founder and Director, Nudge4 Solutions Lab

chapman

Gretchen Chapman

Area of Focus: Health
Carnegie Mellon University
Professor of Psychology, Social and Decisional Sciences

KeithChen

Keith Chen

Area of Focus: Cross-Domain
University of California, Los Angeles
Associate Professor of Economics

christakis

Nicholas Christakis

Area of Focus: Cross-Domain
Yale University
Sol Goldman Family Professor of Social and Natural Science
Co-Director of the Yale Institute for Network Science

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Dolly Chugh

Area of Focus: Cross-Domain
New York University
Associate Professor of Management and Organizations
Co-Director of the Yale Institute for Network Science

cialdini

Robert Cialdini

Area of Focus: Cross-Domain
Arizona State University
Regents’ Professor Emeritus of Psychology and Marketing
New York Times Bestselling Author

CRYDER

Cynthia Cryder

Area of Focus: Cross-Domain
Washington University in St. Louis
Associate Professor of Marketing

dai

Hengchen Dai

Area of Focus: Health
University of California, Los Angeles
Assistant Professor of Management

dellavigna

Stefano DellaVigna

Area of Focus: Health
University of California, Berkeley
Daniel E. Koshland Sr. Distinguished Professor of Economics and Professor of Business Administration

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Jalpa Doshi

Area of Focus: Health
University of Pennsylvania
Professor of Medicine
Director of Value Based Insurance Design Initiatives and Associate Director of the Center for Health Incentives and Behavioral Economics, Leonard Davis Institute

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Carol Dweck

Area of Focus: Education
Stanford University
Lewis and Virginia Eaton Professor of Psychology
Member of the National Academy of Sciences
New York Times Bestselling Author

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Emily Falk

Area of Focus: Cross-Domain
University of Pennsylvania
Associate Professor of Communication, Psychology, and Marketing

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Eli J. Finkel

Area of Focus: Cross-Domain
Northwestern University
Professor of Psychology and Management & Organizations

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Ayelet Fishbach

Area of Focus: Cross-Domain
University of Chicago

Jeffrey Breakenridge Keller Professor of Behavioral Science and Marketing

foster

Gary Foster

Area of Focus: Health
University of Pennsylvania
Adjunct Professor of Psychology in Psychiatry
Chief Scientific Officer at Weight Watchers

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Craig Fox

Area of Focus: Cross-Domain
UCLA Anderson School of Management
Harold Williams Chair in Management
Co-Director, Interdisciplinary Research Group on Behavioral Decision Making

gilovich

Tom Gilovich

Area of Focus: Cross-Domain
Cornell University
Irene Blecker Rosenfeld Chair of Psychology

gino

Francesca Gino

Area of Focus: Cross-Domain
Harvard University
Tandon Family Professor of Business Administration
Unit Head, Negotiation, Organizations & Markets

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Daniel Goldstein

Area of Focus: Savings
Microsoft Research
Principal Researcher and Assistant Managing Director

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Noah J. Goldstein

Area of Focus: Health
University of California, Los Angeles
Professor of Management & Organizations, Psychology, and Medicine and Bing (’86) and Alice Liu Yang Endowed Term Chair
New York Times Bestselling Author

grant

Adam Grant

Area of Focus: Cross-Domain
University of Pennsylvania
Saul P. Steinberg Professor of Management and Psychology
New York Times Bestselling Author

gross

James Gross

Area of Focus: Cross-Domain
Stanford University
Professor of Psychology
Director of Stanford Psychophysiology Laboratory

johannes

Johannes Haushofer

Area of Focus: Cross-Domain
Princeton University
Assistant Professor of Psychology and Public Affairs

heckman

Jim Heckman

Area of Focus: Education
University of Chicago
Henry Schultz Distinguished Service Professor of Economics and Law
Nobel Laureate
Member of the National Academy of Sciences

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Hal E. Hershfield

Area of Focus: Savings
University of California, Los Angeles
Associate Professor of Marketing, Behavioral Decision Making, and Psychology

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Tatiana Homonoff

Area of Focus: Cross-Domain
New York University
Assistant Professor of Economics and Public Policy

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Rick Hoyle

Area of Focus: Education
Duke University
Professor of Psychology and Neuroscience
Director of the Center for the Study of Adolescent Risk and Resilience

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Alex Imas

Area of Focus: Savings
Carnegie Mellon University
William S. Dietrich II Assistant Professor in Behavioral Economics

leslie john

Leslie K. John

Area of Focus: Health
Harvard University
Associate Professor of Business Administration

eric johnson

Eric Johnson

Area of Focus: Cross-Domain
Columbia University
Norman Eig Professor of Business

kable

Joseph Kable

Area of Focus: Cross-Domain
University of Pennsylvania
Baird Term Associate Professor

karlan

Dean Karlan

Area of Focus: Savings
Northwestern University
Professor of Economics and Finance
Founder of Innovations for Poverty Action

kessler

Judd Kessler

Area of Focus: Education
University of Pennsylvania
Associate Professor of Business Economics and Public Policy

laibson

David Laibson

Area of Focus: Savings
Harvard University
Robert I. Goldman Professor of Economics
Chairman of the Department of Economics

Cait Lamberton

Cait Lamberton

Area of Focus: Cross-Domain
University of Pittsburgh
Ben L. Fryrear Chair of Marketing and Associate Professor of Marketing

rick larrick

Rick Larrick

Area of Focus: Cross-Domain
Duke University
Faculty Director for Center for Energy, Development, and the Global Environment (EDGE)

lee

Thomas Lee

Area of Focus: Health
Harvard University
Professor in the Department of Health Policy and Management; and Medicine
Chief Medical Officer at Press Ganey

Emma Levine

Emma Levine

Area of Focus: Cross-Domain
University of Chicago
Assistant Professor of Behavioral Science and Charles E. Merrill Faculty Scholar

john list

John List

Area of Focus: Cross-Domain
University of Chicago
Kenneth C. Griffin Distinguished Service Professor in Economics

loewenstein

George Loewenstein

Area of Focus: Health
Carnegie Mellon University
Herbert A. Simon Professor of Economics and Psychology

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Bridget Terry Long

Area of Focus: Education
Harvard University
Saris Professor of Education and Economics

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Michael Luca

Area of Focus: Education
Harvard University
Lee J Styslinger III Associate Professor of Business Administration

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Jens Ludwig

Area of Focus: Cross-Domain
University of Chicago
McCormick Foundation Professor of Social Service Administration, Law, and Public Policy

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Ulrike M. Malmendier

Area of Focus: Savings
University of California, Berkeley
Edward J. and Mollie Arnold Professor of Finance and Professor of Economics

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Nina Mazar

Area of Focus: Cross-Domain
Boston University
Professor of Marketing
Co-Director Susilo Institute for Ethics in the Global Economy

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Barbara Mellers

Area of Focus: Savings
University of Pennsylvania
I. George Heyman University Professor of Marketing and Psychology

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Olivia S. Mitchell

Area of Focus: Savings
University of Pennsylvania
International Foundation of Employee Benefit Plans Professor
Professor of Business Economics and Public Policy and Insurance and Risk Management
Executive Director of the Pension Research Council

mullainathan

Sendhil Mullainathan

Area of Focus: Cross-Domain
University of Chicago
Roman Family University Professor of Computation and Behavioral Science
MacArthur Genius Award Winner

murphy

Mary Murphy

Area of Focus: Education
Indiana University

Associate Professor of Psychology

niederle

Muriel Niederle

Area of Focus: Cross-Domain
Stanford University

Professor of Economics

michael-norton

Michael Norton

Area of Focus: Cross-Domain
Harvard University
Harold M. Brierley Professor of Business Administration

ODonoghue

Ted O’Donoghue

Area of Focus: Cross-Domain
Cornell University
Zubrow Professor of Economics

oettingen

Gabriele Oettingen

Area of Focus: Education
New York University
Professor of Psychology

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Philip Oreopoulos

Area of Focus: Education
University of Toronto
Professor of Economics and Public Policy

emily oster

Emily Oster

Area of Focus: Health
Brown University
Professor of Economics and Public Affairs

paluck

Betsy Levy Paluck

Area of Focus: Cross-Domain
Princeton University
Professor of Psychology and Public Affairs

devin pope

Devin Pope

Area of Focus: Cross-Domain
University of Chicago
Professor of Behavioral Science

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Matt Rabin

Area of Focus: Cross-Domain
Harvard University
Pershing Square Professor of Behavioral Economics

david rand

David Rand

Area of Focus: Cross-Domain
Massachusetts Institute of Technology
Associate Professor of Management Science and Brain and Cognitive Sciences
Co-Director of the MIT Applied Cooperation Team

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Jason Riis

Area of Focus: Health
University of Pennsylvania
BCFG Senior Fellow

jane risen

Jane Risen

Area of Focus: Cross-Domain
University of Chicago

Professor of Behavioral Science and John E. Jeuck Faculty Fellow

rogers

Todd Rogers

Area of Focus: Education
Harvard University

Associate Professor of Public Policy

rosin

Roy Rosin

Area of Focus: Health
University of Pennsylvania
Chief Innovation Officer at Penn Medicine
Associate Director of the Robert Wood Johnson Scholar Program
Senior Fellow at the Leonard Davis Institute of Health Economics

Silvia Saccardo

Silvia Saccardo

Area of Focus: Health
Carnegie Mellon University
Assistant Professor of Social and Decision Sciences

santos

Laurie Santos

Area of Focus: Cross-Domain
Yale University
Professor of Psychology and Head of Silliman College

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Barbara Schneider

Area of Focus: Education
Michigan State University

John A. Hannah Chair and Distinguished Professor of Sociology and Education

Maurice_Schweitzer

Maurice Schweitzer

Are of Focus: Cross-Domain
University of Pennsylvania
Cecilia Yen Koo Professor of Operations, Information and Decisions

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Martin Seligman

Area of Focus: Cross-Domain
University of Pennsylvania

Zellerbach Family Professor of Psychology
Director of the Positive Psychology Center
Former President of the American Psychological Association

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Ovul Sezer

Area of Focus: Cross-Domain
University of North Carolina at Chapel Hill

Assistant Professor of Organizational Behavior

anuj shah

Anuj Shah

Area of Focus: Savings
University of Chicago

Associate Professor of Behavioral Science

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Marissa Sharif

Area of Focus: Health
University of Pennsylvania

Assistant Professor of Marketing

sheeran

Paschal Sheeran

Area of Focus: Health
University of North Carolina at Chapel Hill

Professor of Psychology

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Deborah Small

Area of Focus: Cross-Domain
University of Pennsylvania

Laura and John J. Pomerantz Professor of Marketing
Professor of Psychology

jack soll

Jack Soll

Area of Focus: Cross-Domain
Duke University

Associate Professor of Management and Organization

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Dilip Soman

Area of Focus: Cross-Domain
University of Toronto

Canada Research Chair in Behavioural Science and Economics

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Charles Sprenger

Area of Focus: Savings
University of California, San Diego

Rady School of Management Associate Professor of Economics

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Bradley Staats

Area of Focus: Health
University of North Carolina at Chapel Hill

Professor of Operations

cass sunstein

Cass R. Sunstein

Area of Focus: Cross-Domain
Harvard University

Robert Walmsley University Professor

suri

Gaurav Suri

Area of Focus: Cross-Domain
San Francisco State University

Assistant Professor of Psychology

asussman

Abigail Sussman

Area of Focus: Savings
University of Chicago

Associate Professor of Marketing

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Justin Sydnor

Area of Focus: Cross-Domain
University of Wisconsin, Madison

Associate Professor of Risk and Insurance

thaler

Richard Thaler

Area of Focus: Savings
University of Chicago

Charles R. Walgreen Distinguished Service Professor of Behavioral Science and Economics
Nobel Laureate
New York Times Bestselling Author

trope

Yaacov Trope

Area of Focus: Cross-Domain
New York University

Professor of Psychology

LyleUngar

Lyle Ungar

Area of Focus: Cross-Domain
University of Pennsylvania

Professor of Bioengineering, Computer and Information Science, Genomics and Computational Biology, Operations and Information Management, and Psychology

ourminsk

Oleg Urminsky

Area of Focus: Cross-Domain
University of Chicago

Professor of Marketing

volpp

Kevin Volpp

Area of Focus: Health
University of Pennsylvania
Janet and John Haas President’s Distinguished Professor
Director of the Center for Health Incentives and Behavioral Economics, Leonard Davis Institute
Member of the National Academy of Sciences
Vice Chairman for Health Policy, Department of Medical Ethics and Health Policy

walton

Greg Walton

Area of Focus: Education
Stanford University
Associate Professor of Psychology

watts

Duncan J. Watts

Area of Focus: Health
University of Pennsylvania
Stevens University Professor
Principal Researcher at Microsoft Research

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Elke Weber

Area of Focus: Cross-Domain
Princeton University
Gerhard R. Andlinger Professor

whillans

Ashley Whillans

Area of Focus: Cross-Domain
Harvard University

Assistant Professor of Business Administration

wood

Wendy Wood

Area of Focus: Cross-Domain
University of Southern California

Provost Professor of Psychology and Business

george wu

George Wu

Area of Focus: Education
University of Chicago

John P. and Lillian A. Gould Professor of Behavioral Science

yeager

David Yeager

Area of Focus: Education
University of Texas at Austin

Associate Professor of Psychology

zinman

Jonathan Zinman

Area of Focus: Savings
Dartmouth College

Professor of Economics
Research Affiliate at Innovations for Poverty Action

GRADUATE STUDENTS AND POSTDOCS

Edward Chang
University of Pennsylvania

Lauren Eskreis-Winkler
University of Pennsylvania

Samantha Horn
Northwestern University

Kyla Haimovitz
University of Pennsylvania

Alexa Hubbard
New York University

Steven Jones
Rutgers University

Joowon Kim
University of Pennsylvania

Erika Kirgios
University of Pennsylvania

Aneesh Rai
University of Pennsylvania

Jann Speiss
Harvard University

Joachim Talloen
Carnegie Mellon University

Jamie Taxer
Stanford University

TEAM ADVISORS

Laszlo Bock
Co-founder and CEO
Humu

Troyen Brennan
Executive VP and Chief Medical Officer
CVS Health

Steve Cole
Professor of Medicine and Psychiatry and Biobehavioral Sciences
UCLA School of Medicine

Helen Dean
CEO
United Kingdom National
Employment Savings Trust

William Hite
Superintendent
The School District of Philadelphia

Dave Levin
Co-founder, KIPP
Co-founder,
RELAY Graduate School of Education

Thomas Montag
COO
Bank of America

Robert Sahadevan
Enterprise VP of Consumer Marketing and Data Analytics
Humana

Maya Shankar
Head of Behavioral Science
Google

Ryan Smith
Co-founder and CEO
Qualtrics

Piyush Tantia
Co-Executive Director
ideas42

SCIENTIFIC PARTNERS